Epidemiology Of Cholera John Snow Health Essay

Epidemiology Of Cholera John Snow Health Essay It has been over a century and a half when John Snow undertook the study of the Cholera epidemic of 1854 in London. His work, which was published in the 1855 book On the Mode of Communication of Cholera, is considered a milestone in epidemiology. The observations by Snow of the water-born transmission of cholera and the handle of the Broad Street pump was a work of genius that continues to inspire epidemiologists. Appearing before the local body of government on September 7, 1854, John Snow argued that the source of the outbreak of a cholera epidemic was water from a communal water pump. His investigation identified the pump at Broad Street near its intersection with Cambridge Street as the source of contaminated water. Cholera which is an acute, diarrheal illness caused by infection of the intestine with the bacterium Vibrio cholerae, causes significant morbidity and mortality in many developing countries. This paper examines the cholera epidemics (and pandemics) in recent history i ncluding the outbreak of 1854 in London and the role played by John Snow which had laid the foundations for the modern principles of epidemiology. Introduction It has been over a century and a half when John Snow undertook the study of the Cholera epidemic of 1854 in London. His work, which was published in the 1855 book, On the Mode of Communication of Cholera is considered a milestone in epidemiology. The observation by Snow of the water-born transmission of cholera, and the handle of the Broad Street pump was a work of genius that continues to inspire epidemiologists. Appearing before the local body of government on September 7, 1854, John Snow, an anesthetist in London, argued that the source of the outbreak of a cholera epidemic was water from a communal water pump. Working with the data reproduced in table 1 (Bingham et al., 2004), Snow identified the pump at Broad Street near its intersection with Cambridge Street as the source of contaminated water. What followed is best told in his own words: I had an interview with the Board of Guardians of St. Jamess parish on the evening of Thursday, 7th September, and represented the above circ umstances to them. In consequence of what I said, the handle of the pump was removed on the following day (Snow, 1855). Each year, outbreaks of cholera to cause death estimated at 120,000 worldwide, with the vast majority occurring in children (WHO, 1995). Epidemiology of cholera is characterized by several key principles including (i) Cases tend to be concentrated in specific location and occur during a specific season (ii) the highest infection rates in children of 1-5 years in areas where infection is endemic (iii) antibiotic resistance patterns often change from year to year, (iv) pathogen strain often exhibit clonal diversity, and (v) prevention measures against the disease include sanitation, hygiene and immunity improvement. Cholera has been ranked as one of the emerging and reemerging infections (Satcher, 1995) facing many developing countries. Several recent events highlight the importance of epidemiological disease include the 1991recurrence of cholera in Latin America (Levine, 1991) ( Ries et al., 1992); the 1994 outbreak of cholera which took place in a Rwandan refugee camp in Goma, Zaire, which resulted in approximately 70,000 cases and 12,000 deaths in (Siddique, 1995), and the outbreak of V. cholerae O139 in the India subcontinent from 1992 to 1993, possibly marked the start of the eighth cholera pandemic (Ramamurthy et al., 1993)(Swerdlow et al., 1993). Pathogenesis and transmission of Cholera Vibrio Cholerae are comma-shaped, gram-negative bacteria that have been the cause of several great long-lasting epidemics and pandemics of diarrheal disease. Many of these pandemics began in the Ganges Valley of India and Bangladesh, which is never free from cholera. Although there are 140 serotypes of V. cholera, until recently only 1 stereotype was associated with several diarrhea. Beginning in 1992, a new V.cholerae stereotype (0139, also known as Bengal) has been associated with sever, watery diarrhea (Faruque et al., 1998) The vibrios never invade the epithelium but instead remain within the lumen and secrete an enterotoxin, which is encoded by a virulence phage. Flagellar proteins involved in motility and attachment are necessary for efficient bacterial colonization, as has been described for Campylobacter. The vibrio hemagglutinin, which is a metalloprotease, is important for detachment of Vibrio from epithelial cells. The secretory diarrhea characteristic of the disease is caused by release of cholera toxin. Cholera toxin is composed of five binding peptides B and a catalytic peptide A (McKenzie et al., 1984). The B peptide, serving as a landing pad, bind to carbohydrates on GM1 ganglioside on the surface of epithelial cells of the small intestine, enabling calveolar-mediated endosomal entry of toxin subunit A into the cell (Laloi et al. 1996). Reverse transport of the subunit A from endosome into the cell cytoplasm is followed by cleavage of the disulfide bond linking the two fragments of peptide A (A1 and A2). Catalytic peptide A1 is generated, leading to the following sequence (Dertzbaugh et al., 1993): A1 interacts with 20-kD cytosolic proteins called ADP-ribosylation factors (ARF). The ARF-A1 complex catalyzes ADP-ribosylation of a 49-kD G-protein (called GsÃŽÂ ±) (Randazzo et al., 2000). Binding of NAD and GTP generates an activated GsÃŽÂ ±, which in turn binds to and stimulates adenylate cyclase. ADP-ribosylated GsÃŽÂ ± is permanently in an active GTP-bound state, resulting in persistent activation of adenylate cyclase. The activated adenylate cyclase generates high levels of intracellular cAMP from ATP. Cyclic AMP stimulates secretion of chlorides and bicarbonate, with associated sodium and water secretion. Chloride and sodium reabsorption is also inhibited. The reabsorptive function of the colon is overwhelmed, and liters of dilute rice water diarrhea containing flecks of mucus-up to 14 L/day, equivalent to the circulating blood volume, causing dehydration and electrolyte imbalances. Because overall absorption in the gut remains intact, oral formula can replace the massive sodium, chloride, bicarbonate, and fluid losses and reduce the mortality rare from 50% to less than 1% (Sharma et al., 1997) Epidemiology of Cholera Early Pandemics Since the beginning of the first pandemic in 1817, seven cholera pandemics have occurred (Pollitzer,1959), excluding the seventh pandemic, which took place on the Indonesian island of Sulawesi in (65), pandemics occurred in the Indian subcontinent in the Ganges delta and spread to other countries over many years (Snow, 1855). In 1830, the epidemiological and public health approaches to cholera developed in the context of some understanding of the nature of certain infectious diseases, including smallpox and syphilis, with little agreed differentiation of the fevers. In his late 18th century doctrine, Benjamin Rush describes there was but one fever in the world (Shryock, 1936) had received broad support. Exciting factor in the cholera epidemic was sometimes considered as shaping existing fevers into its own image, and the arrival of cholera coincided with an increase in mortality and/or transferred deaths between categories was questioned. The second cholera pandemic of the early 1830s invaded the British Isles, and was marked by epidemiological observations made by John Snow on the waterborne cholera transmission in London between 1847 and 1854(Snow, 1855). Ships carrying Irish immigrants caused the second pandemic in Canada (Marian, 1957). During the third pandemic (1852-1859), cholera was raging in the United States, and during the 1870s at the end of the fourth pandemic, towns and villages along the Ohio, Missouri, and Mississippi, rivers experienced cholera (Billings et al., 1975). The fifth pandemic mainly affected South America; causing large epidemics in several countries with Argentina, Chile, and Peru suffering high casualties. (Gil et al. 2004). Robert Koch isolated the cholera bacterium, known as comma bacilli during the fifth pandemic in feces of patients in Egypt in 1883 and India in 1884(Koch, 1884). Between 1899 and 1923, the sixth pandemic involved populations expanded in the Balkan Peninsula and the Middle East (Pollitzer, 1959). Apart from a large epidemic in Egypt in 1947 (Shousha, 1947), cholera was confined to southern and Southeast Asia since the mid-1920s until the 1961 outbreak of the seventh pandemic in. Both the sixth pandemic and possibly the fifth pandemic were caused by V. cholerae of classical biotype. The Seventh Pandemic The seventh pandemic is considered the largest of the pandemic in the geographical distribution, and was caused by V. cholerae O1- biotype El Tor (Table 2). The 1961 pandemic first invaded the island of Sulawesi in Indonesia and spread to other islands, including Borneo, Sarawak Java, Taiwan, the Philippines, and Sabah. It affected the entire archipelago of South Asia at the end of 1962 (Kamal, 1974). , In Asian mainland, from 1963-1969, the pandemic affected Cambodia, Thailand, Vietnam, Malaysia, Burma, India, Pakistan, and Bangladesh. Cholera reached Pakistan shortly after El Tor, and outbreaks were reported in Iraq, Iran, Afghanistan, and in the neighboring republics of the Soviet Union (Kamal 1974). By 1970, El Tor cholera had reached the Arabian Peninsula, Syria and Jordan, and to a lesser degree, in Israel (Cohen et al., 1971). The seventh pandemic was in sub-Saharan West Africa in early 1970, causing explosive epidemics as a result of more than 400 000 cases of high mortality, attributed mainly a lack of background immunity of the population, and lack of healthcare infrastructures (Goodgame et al., 1975). During this epidemic, cholera invaded the coast and the interior through waterways and continued to spread to the interior of the Sahel countries by land to travel to nomadic tribes. During the 1970 cholera epidemic, 28 were newly affected were reported and 16 are in Africa (Kaper et al., 1995). In South America, the seventh pandemic which began in Peru in January 1991 caused a return of cholera to the continent after more than a century in an explosive epidemic (Levine, 1991) (Ries et al., 1992). Subsequently, neighboring Ecuador and Colombia also reported cholera epidemic. In each of these countries were people of low socio-economic status, lack of clean water and sanitation, the most affected (Pan American Health Organization, 1991). In April 1991 a small outbreak was reported in Santiago, the capital of Chile (Levine, 1991). Cholera then invaded more countries in South and Central America along the Pacific coast. The Pan American Health Organization estimated that during 1991 and 1992 there were 750,000 cases of cholera and 6,500 deaths in the Americas (Pan American Health Organization, 1991). Recently, the July 1994 outbreak in Goma, Zaire, (Siddique, 1995), is considered one of the worst outbreaks in recent history. Nearly a million people were displaced to Zaire and sheltered in refugee camps as a result of Conflicts between tribes in neighboring Rwanda. Outbreak of cholera in refugee camps affected by poverty caused an estimated 12,000 deaths among Rwandan refugees during a period of three weeks (Siddique, 1995). The seventh pandemic was active causing seasonal outbreaks in several developing countries. However, in 1992, V. cholerae belonging to serogroup non-O1 (now known as O139) caused massive epidemics of cholera in Bangladesh and India and spread to other countries, which could represent the beginning of the eighth pandemic Conclusion John Snow achievement was based on the logical organization of his remarks. He recognized a natural experiment, and its quantitative approach to the analysis of the occurrence of disease in human populations, which is actually a summary of the views of modern epidemiology. It has been over a century and a half since Dr. Snow had published his findings. And in spite the medical and epidemiological advancement in combating the disease, yet, the threat of cholera remains very real and cholera continues to be a global threat to public health and an important indicator of the lack of social development, especially in developing countries which suffer from lack of access to drinking water and lack of sanitation. The disease continues to challenge the increasing proportion of vulnerable populations living in unsanitary conditions, such as slums and refugee camps. The treatment centers and water purification units in poor nations are only interim measures, and steady decline in the spread of the illness should not be seen as a complete victory.

Sample Essay †The Role of Women Essay

The transition from early 19th century England to late 20th century Australia reveals an overwhelming shift in the dominant discourses and ideologies surrounding the role of women. While Jane Austen composed her seminal 1813 romance Pride and Prejudice against the social and historical backdrop of Regency England, a time when patriarchal ideals governed notions of femininity, Fay Weldon’s 1984 epistolary novel Letters to Alice bears the hallmarks of post-feminist women’s liberation and agency. However, through close examination of the intertextual connections woven between this pair of texts, it emerges that not only does Weldon’s text take form as a didactic treatise to her young nice that reflects her own contemporary views on women and women writers, her letters prompt an unquestioningly feminist re-reading of Austen’s representation of women in her own literary works. As a result, it is these connections that yield the recognition that despite the contextual divide separating this pair of texts, both authors are irrevocably bound in their purpose to didactically challenge the politically charged representation and role of women in their respective cultural spheres. Composed in the late 20th century – an era where feminist discourses of equality were deeply entrenched in political and academic spheres – Weldon’s text is narratively shaped as a didactic novel addressed to her fictionalised ‘green haired punk’ niece, using the epistolary form to both instruct and demonstrate the power of literature â€Å"with its capital L† to function as a vehicle for women to both change and challenge dominant social conventions and values. To achieve these means, it is no coincidence that Weldon is seen to appropriate the epistolary form – â€Å"a popular form of fiction at the time† used by female writers such as Austen herself- to create a intertextual connection that transcends the contextual gap separating each text to promote a specifically feminist view of writers and the function of â€Å"Literature†. Here, Weldon is herself the embodiment of her self-described breed of â€Å"strong women, wo men who work, think, earn, have independent habits†. Her authoritative didacticisms to the burgeoning writer Alice -â€Å"simply speak†¦and you will be listened to. And eventually,  even enjoy your captive audience† – symbolically demonstrate the legacy of feminist ideals that were initially catalysed through early Regency female authors such as Austen whose patriarchal context kept their revolutionary works â€Å"shelter[ed] behind the cloak of anonymity†. Given the modern context of Letters to Alice, it is undeniable that Weldon writes from a discourse of female agency when she informs Alice that to enter the â€Å"immortal† â€Å"City of Invention†, she must metaphorically â€Å"swim against the stream of communal ideas† and â€Å"demonstrate to the reader the limitations of convention† that societies inscribe upon its populace as â€Å"unquestioned beliefs†. The strong tone employed in such directives highlight that from Weldon’s feminist perspective, the value of female authorship and literature is derived from the capacity of one’s own personal value system to morally guide or catalyse a transformation in its readership: â€Å"Readers need and seek moral guidance†¦They need an example, in the light of which they can examine themselves, [and] understand themselves.† Simply put, Weldon’s Letters to Alice is a text that is highly political in purpose; it prompts a strong consideration of the function of literature to catalyse notions of female empowerment through both changing and challenging dominant social conventions and values. Taking into account Weldon’s didacticisms regarding female authorship and social change, it becomes apparent that the intertextual connections to Jane Austen weaved within Letters to Alice prompt an undeniably feminist re-evaluation of her representation of Elizabeth Bennet in Pride and Prejudice. While separated by the historical divide of almost two centuries, Weldon’s instruction for her niece to â€Å"swim against the stream of communal ideas† can be seen to resonate in Austen’s idealistic protagonist Elizabeth Bennet, a character who transgresses against the dominant values that governed Regency England; and whose personal virtues triumphed over the restrictions of her era. Weldon’s didactic assertion that female author’s must work to â€Å"demonstrate to the reader the limitations of convention† undeniably connect with and transform perceptions of Austen’s Elizabeth, framing and augmenting her personal values of rationalit y and wit as they shine through the text. This is particularly evident through her strong authoritative tone in declarative statements: â€Å"I shall be very fit to see  Jane – which is all I want†, which work alongside uncharacteristic images of female activity: â€Å"springing over puddles to with impatient activity [gave her] a face glowing with the warmth of exercise† to undermine a social value system that links feminine propriety with explicit passivity. Such aspects of her character are further augmented through Austen inscribing Elizabeth’s dialogue with a strongly comedic tone of satire and irony. She delights in intellectually challenging the supposedly superior intellect of Mr Darcy in a series of playful exchanges: â€Å"I am convinced that one good sonnet will stave [love] entirely away†; â€Å"your defect is to hate everybody†. In considering these connections, Weldon’s text can be seen to invoke a renewed reading of Elizabeth, positioning her as a didactic figure that planted the early seeds of feminist discourse from which Letters to Alice was composed: â€Å"[She] pay[ed] paying attention to the subtle demands of human dignity rather than the cruder ones of established convention†¦prodding [civilisation] quicker and faster along the slow difficult road that has led us out of barbarity into civilisation† Ultimately, examination of the intertextual connections between Letters to Alice and Pride and Prejudice yield a recognition that while Weldon’s text instructs young Alice on contemporary views on women and women writers from a late 19th century context, it also catalyses a re-evaluation of Austen’s representation of Elizabeth Bennet, reframing interpretations of her character as one who challenges the dominant value systems of gender. As a result, it is these connections that incite the realisation that despite the contextual divide separating this pair of texts, both authors are irrevocably bound in their purpose to didactically challenge the politically charged representation and role of women in their respective cultural spheres.

Romeo and Juliet Balcony Essay

A Tragic Story of Two Lovebirds William Shakespeare’s Romeo and Juliet is a well-known and phenomenal play of tragedy. The reason for its fame is that not only is it just dreadful, but there is also a romantic element as well. The play is set in Verona, Italy during the Elizabethan Age with two young and innocent lovers, Romeo and Juliet, from different wealthy families, Montague and Capulet. However, these two households share a hostile bond with each other that goes deep in Verona’s history.In one of the acts there is the famous â€Å"balcony scene† which takes place at night with Juliet on her balcony and Romeo down at her father’s orchard. This scene stands out from the rest because this is where Romeo and Juliet exchange their vows of undying love. During the balcony scene, Shakespeare uses personification, metaphor, and simile to help convey Romeo and Juliet’s deep affection for one another. While Juliet confesses her private thoughts alone, R omeo describes her stunning beauty and his feelings of love through personification.As Romeo gazes at her, he describes that her cheeks â€Å"would shame those / stars† (2. 2. 19-20). Her looks give off a special radiance that makes him say her cheeks outshine the eternal light given from the stars. By using stars, her beauty gives him hope, light, and a sense of goodness into his existence. This suggests that her brightness gives a certain direction that leads his life in a positive way. Then, Romeo argues that â€Å"stony limits† will not stop his love because â€Å"what love can do, that dares love attempt† (2. 2. 72. 73). Since Romeo is in his lover’s and foe’s house, he does not mind risking his life for her.His action is what a true lover does because an ordinary stranger or friend never bothers doing it. If his feelings are a physical object, it can be so strong that not even hard stone can prevent it. Shakespeare’s personification he lp show that Romeo’s love is pure, which implies Juliet is the one for him. Juliet explains through a metaphor and simile that her feelings will not change even though Romeo is from the enemy’s house. She compares his last name, Montague, to a rose and says that â€Å"any other word would smell as sweet† (2. 2. 47).With the fact the Capulets regard Romeo as an enemy, she still loves him no matter the reason because adding an evil household name to Romeo does not change him at all. By using roses, it symbolizes the sweet and passionate love she has toward him. To prove it even further, Juliet declares her emotions are â€Å"as boundless as the sea† (2. 2. 140). This illustrates her love for Romeo is infinite and immeasurable like the sea. In reference to nature, this also represents her adoration is natural, not of greed or lust. By using figurative language, Juliet effectively shows her feelings of love to Romeo.In the renowned play Romeo and Juliet, Shak espeare shows the two lover’s devotion through the use of figurative language. On Romeo’s side, he uses personification to praise Juliet’s certain attributes and vividly describe his affection towards her. In Juliet’s perspective, she uses a metaphor and simile to explain her passion for Romeo and how she does not consider him as a rival. Without Shakespeare’s use of figurative language, the audience cannot know how deep and real their innocent love is. In addition, the absence of these literary devices could make the play dull and not as dramatic.

Medieval Renaissance Daily Life

The Biggest Myth About An Occurence at Owl Creek Bridge Critical Essay Topics Exposed

The Biggest Myth About An Occurence at Owl Creek Bridge Critical Essay Topics Exposed At the close of the story she tears all of the wallpaper down and frees the woman. Life, to this guy, is just a dream which he holds of his freedom. He closed his eyes in order to repair his last thoughts upon his wife and kids. He is the round character because the entire story revolves around what is going on to this guy. The Fight Against an Occurence at Owl Creek Bridge Critical Essay Topics It is a rather effective and suspense filled story. No matter the case may be Ambrose Bierce produced a story that's captivating at each amount of reading. The story actually reads as though it's written by two authors. This story builds up all the suspense through these 3 points, then in the previous two paragraphs reveals all the hidden secrets. Origins in Bierce's hard experience for a soldier can be readily seen through the entire story. The orderliness of death is just one of the important plot themes. In the story there's a lot more symbolism and irony, like the noose in the story. Though death isn't unexpected for Farquhar, he's ultimately not able to accept it. The Tried and True Method for an Occurence at Owl Creek Bridge Critical Essay Topics in Step by Step Detail Still, every one of them would show up in the overall list. The third person point of view impacts the story in lots of means. Cite details from the story to back up your answer. Write about the part of family within this text. Instead, the text comes out of a third-person narrator, an entity that appears to know everything, but isn't a character in the story. A number of them spoke in words which he couldn't understand. In general, Bierce's use of distinct characters to help develop the major character played a tremendous part in the evolution of the story. Every one of these characters can be categorized as a flat character because they're not dynamic at all, because each one only provides one particular role throughout the entire story. an Occurence at Owl Creek Bridge Critical Essay Topics Fundamentals Explained Ambrose Bierce employs a particular time period as a technique of creating the reader's perception, of not merely the scenario, but of the character of Peyton Farquhar himself. Bierce's portrayal of Farquhar's imagination permits him to escape the truth of his situation, even if it's just for a couple of brief seconds. His senses start to broaden. After reading the majority of the story, we think he is the innocent victim in this scenario. Two, since he doesn't permit the reader into the minds of the characters a feeling of mystery is made. Sooner or later, but the reader learns that happenings of the full plot are just a dream. No individual, if confronted with a situation such as this, would have the ability to think clearly enough to use their senses to escape the scenario. The Battle Over an Occurence at Owl Creek Bridge Critical Essay Topics and How to Win It The principal reason for the war was slavery but many different aspects played a role too. The prisoner did not understand what he was doing. The key to eternal life is something which has mostly eluded us for millennia. Unfortunately, often times the situation isn't guaranteed. Annotation for this story is perfect for advanced students reading it for the very first time. Together with the topics, you'd come across loads of pa pers free of charge. You should be proficient in the topic, have an overall idea about the chosen issue and figure out how to get the best arguments to demonstrate your thesis. Think carefully about the next questions. This paper will request that you think about the ways that point of view shapes our knowledge of the story and the way that it could be constructed. The setting plays an important part as it is dived into three unique sections. While his method is quite sly, upon further investigation it's also quite boastful. It is the very first time now the setting changes. The Battle Over an Occurence at Owl Creek Bridge Critical Essay Topics and How to Win It He wished to do something to slow the development of the federal army through the south. Typically, it takes as much as two hours of time to comb through dozens of sites until you discover something exciting to write about. In addition, the simple fact that both stories feature people that are trapped somewhere an d just need to go home. A theme of which expresses the tragedy in the very last moments leading to the ending point of a person's life.

Herbal Medicine Efficacy - 961 Words

Discussion Herbal medicines are prescribed widely because of its efficacy, fewer adverse effects and relatively low cost. The antidiabetic potential of numerous medicinal plants has been reported, the efficacy might be due to presence of various bioactive phytoconstituents includes, alkaloids, amino acids, carbohydrates, guanidine, glycopeptides, galactomannan gum, glycosides, hypoglycans, inorganic ions, peptidoglycan, polysaccharides, steroids and terpenoids because these active principles are capable of altering various metabolic cascades associated with diabetes, which results directly or indirectly attenuates blood glucose levels (Pranav et al., 2008). The present acute oral toxicity studies revealed the non-toxic nature of the HAEAD. It has been observed that HAEAD at high dose (2000 mg/kg, p.o) could not show any signs of toxicity, and all the animals were survived till the end of the study. According to the OECD 423 guideline (Acute Oral Toxicity: Acute Toxic Classic Method), LD50≠¥ 2000 mg/kg is considered as unclassified and found to be safe. The results of OGTT revealed, HAEAD treated dextrose loaded normal rats showed reduction in AUC glucose (0 -150 min) which might be due to activation of pancreatic insulin release. The low doses of alloxan induced diabetes through destroying pancreatic ÃŽ ²-cells partially, surviving and regeneration of beta cells is possible (Kalia et al., 2008). The hyperglycaemia in diabetes is primarily due to excessive glycogenolysis,Show MoreRelatedStudy Of Botanical / Herbal Medication1076 Words   |  5 PagesMaritza Molina Dr. Combrink CHEM 1370-101 24 March 2017 The Study of Botanical/ Herbal Medication in Natural Medications Over the centuries natural medications have become the origin of all medications like our well known ethical drugs and botanical and herbal medications. 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Non-Verbal Intercultural Communication

Question: Discuss about theNon-Verbal Intercultural Communication. Answer: Introduction Non-verbal intercultural communication relates to effectiveness of communication between clients, workers and other individuals who belongs to different cultures. Besides this, non-verbal communication and thought outlines are also included. There are various cultural differences are seen worldwide e.g: Arabic language is written from right to left and most of other languages are written from left to right. Among countries the way of greetings to each other is also different. For example, in India, people join hands to say namaskar, but in America people shake hand and even hug each other. As we can see intercultural communication differences among people from different land. Here it is necessary to discuss that why intercultural communication is needed. Following are some essential reasons for this: Intercultural Communication is required to be successful at international level. Due to intercultural communication people from different culture can work at global level. Intercultural Communication is good for worldwide marketing campaign of business. For growth of business at international level, non-verbal intercultural communication is required. (eu, 2016) Non-Verbal Intercultural Communication consists of two basic trends i.e. globalization and multicultural workforce. Globalization is a good way to reduce and remove barriers between national borders for facilitating flow of goods, services and labor. On other side, multi-cultural workforce states to the changing age, physical ability, ethnicity and race of employees at all types and places of work. From above discussion it is cleared that intercultural communication is required for business organizations and globalization plays an important role in it. Here is impact of globalization in every business field. (Internations.org, 2016) Impact of Globalization Globalization spreads multiculturalism and collaboration. E.g: in animation industry for handling complex projects help is taken from foreign experts. At level of international tourism and travel, globalization also puts great influence. With the help of globalization, business of travel and tourism can be spread at international level. In sports industry, globalization also plays an important role. FIFA World cup, ICC World CUP and Olympic games are world level sports due to globalization and to maintain this relationship, inter-cultural communication is required. Besides this, above important discussion of intercultural communication, there are also some other factors about intercultural communication that are necessary to discuss here. To main a healthy intercultural communication, avoid assumptions and jokes that are misunderstood. It is necessary to use symbols, pictures and diagrams Local and cultural differences are necessary to taken into account. Try to investigate perception of other culture which is necessary for a good intercultural communication. Cultural Factors are also necessary to find out. These above listed actions must be performed by individuals in intercultural communication. But following actions must not be performed by them. Same approach of communication must not be used worldwide Consideration of traditional knowledge and practices is backward. So must not be performed. Fail to take language barriers into account. These all above discussed factors are necessary to take into account by individuals worldwide. (Bharathi, 2016) Article on Intercultural Communication Here we have an article about intercultural communication Barriers in Intercultural Communication. In above discussion about intercultural communication, we have not discussed about essential barriers of intercultural communication. This is an important thing to discuss here. Ethnocentrism is one barrier in intercultural communication. It means an intercultural interaction will be influenced by ethnocentrism of an individual. Here beliefs of culture of an individual, puts influence over another cultures beliefs. Another barrier in intercultural communication is anxiety. This is happened due to communication obstacles such as someone language ability, differences in expressions of emotions and differences in communication styles both verbal and non-verbal. (Nacada.ksu.edu, 2016) These barriers can cause some problems in intercultural communication. So it is necessary to mitigate these issues. This can be done by conscious awareness of the messages and actions that are used while communication. We know that it is difficult to learn every detail about unfamiliar culture, so in this case we should take initiative to understand at least its basic forms and important forms for successful intercultural communication. (Study.com, 2016) References Nacada.ksu.edu. (2016). Identifying Barriers to Effective Intercultural Communication. Retrieved 20 September 2016, from https://www.nacada.ksu.edu/Resources/Academic-Advising-Today/View-Articles/Identifying-Barriers-to-Effective-Intercultural-Communication.aspx Bharathi,.(2016). Intercultural communication presentation. Slideshare.net. Retrieved 20 September 2016, from https://www.slideshare.net/DhanBharathi/intercultural-communication-presentation Lanqua.eu.(2016). Intercultural communication. Retrieved 21 September 2016, from https://www.lanqua.eu/theme/intercultural-communication/ Study.com.(2016). Intercultural Communication: Definition, Model Strategies - Video Lesson Transcript. Retrieved 21 September 2016, from https://study.com/academy/lesson/intercultural-communication-definition-model-strategies.html Internations.org.(2016). Intercultural Communication. Retrieved 21 September 2016, from https://www.internations.org/magazine/intercultural-communication-15409